WHAT'S POP'N V24

Issue 24 - What's Pop'n

Issue 24

Game On, One Last Time Before the Festive Rush!

As the final quarter kicks into high gear, the energy in the Hobby world is electric! With schools back in session, exam season underway, and the countdown to the holidays officially on, it’s time to squeeze in one last burst of play before the year-end frenzy takes over.

Last call: Oktober Game Fest extended to 23 October

The response has been fantastic, so we’re keeping the dice rolling a little longer. This is your last window to lock in wishlist titles, refresh demo shelves, and line up quick wins before the festive ramp-up. Don’t miss out.

Marketing Corner: Doctor Squish takes South Africa by storm

And coming up next...

We’re gearing up for our festive social campaign, “What Would You Like for Christmas?”, launching 1 November. Expect playful content, giftable game ideas, and plenty of inspiration to help fans and families find the perfect game to bring happiness home this holiday season.

TOP OF THE POPS

Listen to this month’s track and set the mood for spooky season!

Arkham Calls


Something stirs in the shadows…

This haunting new track celebrates the eerie world of Arkham Horror, blending ghostly strings, deep ambience, and a creeping rhythm that feels straight out of the misty streets of Arkham itself. Arkham Calls is equal parts mystery and melody — a gothic anthem to suspense, sanity, and the thrill of facing the unknown.

It’s spooky season’s perfect soundtrack — dim the lights, deal your cards, and let the madness play on.

PRE-ORDERS EXPIRING

Catch pre-orders closing next week and take advantage of any pre-order incentives that may be on offer for them!

Retail partners: Please view all our Pre-Orders expiring soon here:

Click here

Players & collectors: Secure your copy by placing a pre-order with your Friendly Local Game Store today!



NEW PRE-ORDERS

Fresh titles just added — take a look and plan ahead!

Retail partners: View all our New Pre-Orders here:

Click here

Players & collectors: Secure your copy by placing a pre-order with your Friendly Local Game Store today!



PROMOTIONS

View all the promotional deals currently running across our entire product range!

ON PROMOTION: Oktober Game Fest EXTENDED!


The festival of games just got even bigger — Oktober Game Fest has been extended until 23 October!

Solarpop’s biggest clearance celebration of the year isn’t over yet. From warehouse overflows to unbeatable deals on fan-favourite titles, there’s still time to stock up, restock, or finally snag that must-have grail game you’ve been hunting.

Just like the real Oktoberfest, it’s all about abundance, good company, and celebration. So gather your crew, raise your glasses, and make the most of these extra days of epic savings and endless fun.

Promo now runs 26 September – 23 October.
Don’t miss your last call to save big at the Oktober Game Fest – Extended Edition!



OKTOBER GAME FEST!

ON CLEARANCE

Final chance to get these items (at amazing prices) before they are gone for good!

Go explore all our Clearance items:

Click here

NEW ARRIVALS

Discover what just landed on local shelves!

Go explore all our New Arrivals:

Click here

STEFAN’S CORNER

TCG highlights and what’s hot on the horizon.

2025 has been a bumper year for trading card games, and the final few months of the year will still see some big releases making their way to local shelves.

The first expansion of Pokémon Mega Evolution went on sale last week and in a month’s time we welcome Pokémon Mega Evolution – Phantasmal Flames.

Magic: The Gathering – Marvel's Spider-Man recently swung into action and in November Magic: The Gathering – Avatar: The Last Airbender bends its way into stores.

There is lots to be excited about in coming weeks, but let’s not forget about some cool Yu-Gi-Oh! releases that will soon be available. These decks are a great addition to the collection of any new, or enfranchised fan’s collection.

Yu-Gi-Oh! The Chronicles Deck: The Fallen & The Virtuous

The Fallen & The Virtuous is the series of animated Yu-Gi-Oh! shorts with episodes releasing every month between June through November. Fans can follow the stories of the monsters behind the cards, set in their own worlds! Or even better, grab yourself this awesome all-foil deck – a first for Yu-Gi-Oh! You can also protect your deck with the matching card sleeves.

Yu-Gi-Oh! Legendary Collection Kaiba

If you’re looking for a man in finance, with a trust fund, 6' 5", blue eyes, then look no further than Seto Kaiba! Making its first return since 2018, this 2025 reprint of the very popular all-foil legendary collection drops in October.

Yu-Gi-Oh! Legendary 5'Ds Decks

Available early November, the Legendary 5D’s Decks contains THREE complete, ready-to play Decks. Triple the action and triple the fun, led my Yusei’s Stardust Dragon.

ETIENNE’S CORNER

Editorial: Gwent comes to the tabletop.

Gwent: The Legendary Card Game


Back in 2015, when The Witcher 3: Wild Hunt first released, many players, including myself, discovered a little side activity that quickly stole the spotlight, Gwent! What began as a tavern mini-game soon became a full-blown obsession. I can still remember spending hours chasing rare cards across the Continent, and thinking to myself, wouldn’t it be incredible if this existed as a real, physical card game? Fast forward almost a decade. The Witcher’s popularity has only grown, helped in no small part by the cult classic books, games & Netflix series, and in 2024 the dream finally came true: CD Projekt Red announced that Gwent would be coming to the tabletop in 2025.

A Brief History of Gwent


Originally designed by CD Projekt Red, Gwent was introduced in The Witcher 3: Wild Hunt as a strategic card game played by merchants, soldiers, and even kings. Within the game’s lore, it was a pastime beloved across the Continent. For players, it became an addictive side quest: build decks, duel NPCs, and even rise to the title of Gwent champion. The game’s charm lay in its clever mechanics: four unique factions, Northern Realms, Nilfgaard, Scoia’tael, and Monsters, each with their own strengths and abilities. With fast-paced strategy, bluffing, and resource management, Gwent quickly earned its reputation as one of the most beloved mini- games in RPG history.

Gwent: The Legendary Card Game


Now, the wait is finally over. Gwent: The Legendary Card Game brings this iconic system from screen to table in an official physical edition. Two players will choose from four different factions, each offering a unique playstyle. The objective is simple, yet endlessly strategic: win two out of three rounds by out-thinking and out-manoeuvring your opponent. Place units across multiple battlefield rows, unleash special abilities, and time your moves with precision. Do you press hard to secure an early win, or hold back and play for the long game? Every decision matters.


Pre-Order Now


For fans of The Witcher, this is more than just a game, it’s a chance to step into the world you know and love in an entirely new way. Whether you’re gathering friends over the festive season or adding a collector’s gem to your shelf, Gwent: The Legendary Card Game is a must-have. Pre- orders are now open on our B2B platform (ETA November 2025). Don’t miss your chance to bring this legendary battle of wits to your next game night.

Toss a coin to this pre order!

TERRY’S CORNER

Alien RPG: Evolved Edition — what’s new and why it matters.

Alien RPG: Evolved Edition – In Space, No One Can Hear Your Players Scream


Ever since I ran my first session, the Alien roleplaying game has been a strong contender for my favourite system. Character creation is quick and intuitive, the combat rules are fluid and fast- paced, and the dice system is clever, simultaneously creating a sense of tension without ever risking the game bogging down due to unlucky rolls. But what impressed me the most was how well the game captured the underlying horror of the Alien universe, the claustrophobic tension of being trapped with a creature bigger, badder, and infinitely more vicious than you are. Now, almost exactly 6 years since the original release, the game is getting its first major update in Evolved Edition.



First announced back in 2024, the Evolved Edition features streamlined rules for stealth, combat, and the Stress and Panic mechanics. The lore has also been expanded on to include weapons, ships, and locations from Alien: Romulus, as well as an entirely new sector of space for players to explore. There’s even a solo ruleset for GM-less play known as “Last Survivor,” reminiscent of the old Fighting Fantasy Game Books.



In addition to the core rulebook, Evolved Edition will release with a Starter Set, containing all the bells and whistles that have come define publisher Free League’s starter products, and Rapture Protocol, a new big-box cinematic adventure in the style of the case files from the Blade Runner RPG, which serves as the first chapter of a new multi-product story arc.



Evolved Edition’s content will also be compatible with the original edition, making it just as accessible to veteran players as it is to new ones.

MARISKA’S CORNER

Outdoor fun lands: EOLO Kites Ready 2 Fly in SA.

EOLO’s Kites Ready 2 Fly Have Just Arrived in South Africa!


Exciting news for kite lovers— Kites Ready 2 Fly have just landed in South Africa, bringing effortless outdoor fun straight to your parks, beaches, and backyards!



These kites come fully assembled, so there’s no complicated setup—simply grab your kite, head outside, and watch it soar. With vibrant designs and durable materials, these kites are built for smooth flying and long-lasting fun.



From beginners to experienced flyers, the range offers a variety of shapes and styles, including classic diamonds and eye-catching 3D designs, all engineered for stability and maximum lift.

This season, make the skies your playground— Kites Ready 2 Fly are here in South Africa to turn every outing into a soaring adventure!



MARKETING CORNER

Festive campaign spotlight: What Would You Like for Christmas?

🎄 What Would You Like for Christmas? – The Solarpop Festive Campaign


As the festive season approaches, Solarpop invites everyone to pause, play, and dream a little — because sometimes, the best gifts aren’t just things, but moments shared. Our “What Would You Like for Christmas?” campaign celebrates the magic of giving and the joy of connection, reminding fans that the right game or toy can turn any gathering into something unforgettable. It’s an invitation to rediscover the wonder of play — whether around the braai, at the beach, or curled up indoors on a summer stormy afternoon.



This year’s campaign spans the full spectrum of Solarpop’s world: from travel-friendly Game on the Go titles for road trips and holidays, to family favourites like Catan and Ticket to Ride, to joyful experiences like Doctor Squish and Slush Puppie. Across social media, in-store activations, and digital storytelling, we’ll highlight how every product we bring to market isn’t just entertainment — it’s a way to bring happiness home.



At its heart, “What Would You Like for Christmas?” is about more than a wishlist — it’s about sharing love through laughter, play, and creativity. Each featured brand reflects a different kind of togetherness: family bonding, friendship, self-expression, or pure, playful imagination. By showcasing these stories, we aim to remind our audience that Solarpop isn’t just a distributor — it’s a lifestyle brand rooted in the belief that fun connects us all.



Through this campaign, we’re wrapping up 2025 with a message that resonates beyond the season: that joy, connection, and creativity are the greatest gifts of all.



✨ Doctor Squish Launch Overview ✨


The launch of Doctor Squish in South Africa has been nothing short of spectacular. It all kicked off in a big way at Comic Con Africa, where kids and parents alike queued up to create their own glittery, goo-filled squishies — turning the stand into one of the most interactive and joyful spaces of the show.



From there, our Disney Channel campaign and ongoing social media rollout amplified the buzz, rallying children across the country to discover the creative, hands-on fun of Doctor Squish. The response has been electric, with families sharing their squishy masterpieces and joining in on the excitement.



Our influencer partners have taken the momentum even further. The Modilim Brothers and Boithato have already rolled out stunning content that’s delighting audiences, with Liam Burmeister and Forts & Fairies lined up to keep the campaign fresh and engaging in the weeks ahead.



Together, these efforts have set the stage for Doctor Squish to become a must-have lifestyle brand — one that inspires play, creativity, and plenty of sparkle.



MARKETING CONTENT

Push your marketing to new levels with the content library.

📁 UNLOCK YOUR NEXT BESTSELLER 💥 📸

Ready to turn browsers into buyers? The Solarpop Marketing Library is your secret weapon — loaded with high-impact visuals, campaign-ready assets, and plug-and-play social content built to boost your brand.

  • 💡 Plan a showstopping shelf display?
  • 💬 Want scroll-stopping posts for your feed?
  • 🎯 Need promo graphics that actually drive sales?

It’s all there — easy to access, easy to use, and updated with every major launch.

🚀 Start your next in-store or online push with assets that work as hard as you do.

SPECIAL ANNOUNCEMENTS

Must know info at your finger tips.

🎄 Festive Season Closure Notice 🎄

As the year draws to a close, please take note of our upcoming annual festive break:

  • Annual Closure: Thursday, 18 December 2025
  • Reopening: Monday, 5 January 2026

Our team will be unavailable during this period, with final operations wrapping up on the morning of 19 December before we close for the holidays. Normal business will resume on 5 January 2026.

We encourage you to place any urgent orders well in advance to ensure smooth fulfilment before the break.

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